Watch the video on Youtube The Journey Begins: Integrative Design Revolution We’re just one month away from CosmoProf Las Vegas (July 14-17), and I’m incredibly excited about showcasing our integrative design approach to beauty product development. For those who might catch my occasional slip-ups calling it “in cosmetic” – that’s the French show! We’re heading to Las Vegas for North America’s largest beauty trade show with something that represents the evolution of Atomic Pom Labs under Annie’s leadership through integrative design methodology. Strategic Design Partnership: Integrative Design Across Borders Working with Annie, founder and lead cosmetic formulator of Atomic Pom…

COSMOS Standards: What is it? One of the questions I’m asked most frequently about ingredients or formulas is, “Is it natural?” The short answer is maybe; the longer answer is also maybe. The problem is that we don’t really have a good definition for “natural.” The “Naturally Derived” Dilemma You’ll often see ingredients or products described as “naturally derived,” meaning an ingredient is sourced, then processed, from something found in nature. This label might appear on a foamy, bubbly surfactant like sodium cocoyl isethionate (derived from coconuts) or an emulsifier like cetearyl olivate (derived from olives), but this terminology is…

Why Beauty Brands Should Consider Manufacturing in Canada Over the USA? In a time when global supply chains are under increasing scrutiny and trade tensions remain high, beauty brands must make strategic decisions about where and how they manufacture their products. The choice of manufacturing location has far-reaching implications—from production costs and regulatory compliance to brand perception and market access. For many beauty brands, especially emerging or ethically minded ones, manufacturing in Canada presents a compelling opportunity. When compared to manufacturing in the USA or overseas in countries like China, Canada stands out as a stable, cost-effective, and strategically advantageous…

What’s Isopropyl Myristate? Let’s take a closer look at one of my favourite ingredients of all time – isopropyl myristate (IPM)! This oil-soluble, clear, colourless liquid ester offers light, silky, smooth, soft, non-greasy emollience to anhydrous products (those without water) and emulsions when included in the oil phase. IPM reduces feelings of drag and waxiness, and reduces the amount of effort required to spread a product on your skin. With these awesome sensory characteristics, what’s not to love? Oh, there are concerns about potential comedogenicity? Let’s take a closer look at this awesome emollient and see what that’s all about!…

So, you’re starting a beauty product business? Do you want the best tips to guarantee your cosmetic success. Congrats, you are on the right place. You already have the passion, the killer formulas (with ownership!), and maybe even the Instagram handle locked down. But before you dive headfirst into creating the next viral serum or that mascara people claim makes them cry from happiness, there’s one thing you absolutely need: a solid foundation for your business. Think of it as the primer before the foundation—without it, things just don’t stick. Let’s dive into why laying the rock-solid groundwork is essential…

Let’s talk about cosmetic packaging. They say the devil’s in the details, and in the world of cosmetics, the details are all that stand between a masterpiece and a lawsuit. You’ve seen those tiny letters on the back of a bottle, the fine print that nobody reads but everyone relies on. Let me tell you—those words aren’t just there to fill space. They’re the law. Cracking the Code of Cosmetic Packaging Cosmetic label is a symphony of regulations and expectations, and if you’re a manufacturer or an indie brand dreaming big, it’s a tune you’d better learn to play. So,…

The Truth About Launching Your Cosmetic Brand Hey, I’m Diego, the lead designer at Atomic Pom Labs and I’ve spent the last 5 years helping indie cosmetic brands launch their products. But today, I’m about to drop some truth bombs that might just get me kicked out of the design industry. And you know what? I’m okay with that. Before we dive in, let me be clear: I’m a designer. I make my living creating brands. What I’m about to tell you isn’t going to do me any favors financially. But if you’re an entrepreneur trying to break into the…

Launching an indie beauty brand is a dream venture and at Atomic Pom Labs we arealways blown away by the creativity and innovation that clients come to us with. All ofthis passion gets us excited too! What comes next is the challenging part:communicating it to consumers who value authenticity and want to hear uniquenarratives. A compelling brand story can engage customers, differentiate you fromcompetitors, and build lasting relationships. Our team is here to support you with all of this, but here are a few ways you can get ahead start in writing an impactful brand story that resonates with your…

Skincare is full of promises, most of them empty. You’ve got bottles lining your shelf, each one claiming to be the miracle cure. But here’s the truth: the magic isn’t in the marketing—it’s in the ingredients. No fancy name or overpriced packaging is going to save your skin if the formula isn’t doing the heavy lifting. So what’s actually in that jar of cream you’re slathering on every night? This isn’t about glitz or glamor; it’s about the guts of the product. In this post, we’re going to cut through the nonsense and break down the top 15 ingredient categories…